
Premium fashion jewelry that looks luxurious, feels beautiful, and stays affordable
ABOUT ENTHAARA
Founded in Kerala with a vision to make stylish, high-quality jewelry accessible to everyone across India. Enthaara specializes in premium fashion jewelry—beautifully crafted, gold-plated pieces with anti-tarnish coating that let you express your style without breaking the bank. From everyday elegance to statement pieces for special occasions, we bring you designs that look expensive but remain refreshingly affordable.
OUR STORY
Enthaara started with a simple belief: everyone deserves to wear beautiful jewelry, regardless of budget. Founded in Kerala, we set out to create a brand that offers trendy, well-made fashion jewelry that doesn't sacrifice quality for affordability.
We source our collections from skilled manufacturers who specialize in gold-plated and anti-tarnish jewelry. Each piece is selected for its design appeal, quality craftsmanship, and durability. Our anti-tarnish coating ensures your jewelry stays beautiful wear after wear, while our gold plating gives you that luxe look without the luxury price tag.
Today, we ship across India—from metros to small towns—making fashion-forward jewelry accessible to style lovers everywhere. Whether you're dressing up for a wedding, heading to the office, or just want to elevate your everyday look, Enthaara has something special for you.

WHY CHOOSE US
We carefully select pieces from manufacturers known for quality craftsmanship. Every item features durable construction, smooth finishes, and secure closures. Fashion jewelry shouldn't mean compromising on how well it's made.
Our jewelry features advanced anti-tarnish coating that keeps pieces looking fresh and beautiful. No more worrying about discoloration or constant polishing. Wear it confidently, knowing it's designed to last.
Premium gold-plated designs at prices that make sense. We believe style should be accessible, so you can build a versatile jewelry collection without the guilt. Look like a million bucks without spending it.

OUR PRODUCTS
Each piece in our collection is carefully curated for its design appeal and quality construction. We work with manufacturers who understand that fashion jewelry should feel substantial, look polished, and withstand regular wear.
Our gold-plated pieces feature thick, even plating that gives you that luxurious gold look. The anti-tarnish coating acts as a protective barrier, keeping your jewelry looking new even with daily wear. From delicate chains to bold statement pieces, every item is inspected before it ships.
We believe fashion jewelry can be both affordable and well-made. That's why we're selective about what we stock—only pieces that meet our standards for appearance, durability, and value make it into the Enthaara collection.
WHAT WE USE
Our jewelry combines quality base metals with beautiful finishes and protective coatings. You get the look and feel of fine jewelry at a fraction of the cost.
Our pieces feature high-quality gold plating in yellow, rose, and white gold finishes. The plating is applied evenly for a rich, luxurious appearance that rivals solid gold at a price that won't make you wince.
Every piece is treated with advanced anti-tarnish technology that creates an invisible protective layer. This keeps your jewelry looking fresh and prevents the oxidation that typically dulls fashion jewelry over time.
We use brass and alloy bases chosen for their durability and ability to hold plating well. These metals provide the weight and feel of fine jewelry while keeping pieces affordable and long-lasting with proper care.
From cubic zirconia that sparkles like diamonds to colorful crystals and beads, we use high-grade decorative stones that add brilliance and character. They're securely set and chosen for their clarity and visual impact.



OUR PROMISE
When you shop at Enthaara, you're getting quality-checked fashion jewelry backed by our commitment to customer satisfaction. We inspect every piece before shipping, use secure packaging to protect your items in transit, and offer hassle-free returns if something isn't quite right.
We're here to help you build a jewelry collection that makes you feel confident and stylish, whether you're updating your everyday look or searching for that perfect statement piece. From our Kerala base to your doorstep anywhere in India, we're committed to making your Enthaara experience smooth, satisfying, and stylish.